News and Announcements
BY DAN FALLOON
Sam Mulligan isn’t a Whistler local, but coming from the Grouse Mountain Tyee Ski Club, he’s not that far off.
Mulligan, a veteran of five Whistler Cup festivals instead of four (benefitting from a FIS age change for the 2012-13 season), won four medals at the Whistler Cup, including giant slalom gold in 2013.
His fondest memories, however, involve breakfast.
“I always liked the breakfast up there. You’d get the early load and get that nice Fresh Tracks breakfast,” he said with a laugh. “That was always a highlight for me as a kid—just pig out before going to race.”
Of course, winning a race at Whistler Cup was a major stepping stone for Mulligan en route to his young World Cup career.
“Looking back, it doesn’t seem as big of a deal but in the moment, you feel like it’s the most important thing in the world. At the time, I was super happy to show that I could do well and it gave me hope about moving forward, that I one day would have the chance to compete at a higher level,” he said.
Mulligan, 22, now boasts a FIS Junior World Ski Championships silver medal from the 2018 downhill race. The winner was none other than another Whistler Cup alum from Mulligan’s years in Switzerland’s Marco Odermatt, who recently hit the podium in two late-season World Cup races. Mulligan said it’s always exciting to see Europe’s best come to his backyard, especially in a sport that so commonly revolves around Europe.
“It was always an exciting time of year because when you’re young, it was for sure the biggest race of the year,” Mulligan recalled during a break from the Canadian Alpine Ski Championships in late March. “We’d always look forward to it. It was always at the end of the season and it was exciting to see what teams were going to be there, from which countries and seeing a bunch of new kids.”
With a half-dozen years of wisdom gained from his final Whistler Cup until now, Mulligan has garnered some perspective on his roots in the sport. Success at this age isn’t the be-all, end-all for champions—and neither is failure for those who struggle.
“Ski racing takes a long time. There are people who have had success at Whistler Cup, like the Marcel Hirschers that have gone on to be superheroes right away,” said Mulligan. “There are just as many or more people who had no success and they’re also the ones winning the World Cups today.
“Enjoy the competition, but it’s not the end of the world either way. If you win at that level, you have to work very hard to keep winning. If you’re not there yet, it’s not game over.”
Now as a young gun on an up-and-coming Canadian alpine team, Mulligan still goes back a long way with many of his teammates, as he raced alongside Whistler Mountain Ski Club alums Riley Seger and Jack Crawford at the Whistler Cup.
“We have a great group of people I’ve been skiing with since I was at Whistler Cup,” he said. “No matter what’s been happening, it’s been fun to share this with really good friends.”
Whistler Cup announces O2E Brands as new title sponsor to renowned youth ski race
January 21, 2020
FOR IMMEDIATE RELEASE
Whistler Cup organizers are pleased to announce O2E Brands as new Title Sponsor of the renowned international youth ski race taking place in Whistler, BC, April 16 to 19, 2020.
“On behalf of the Whistler Cup Organizing Committee and the Whistler Mountain Ski Club we are extremely excited to announce our new Title Sponsor O2E Brands, said Jim McGovern, Chair of the Whistler Cup. “Their major financial contribution to the event will ensure the continued success of one of, if not the largest, youth ski races in the world. “This year, celebrating our 28th anniversary, we will welcome over 400 racers from around the world to compete for the coveted Whistler Cup on the famed Dave Murray National Training Center. This annual event is critical to the development of alpine ski racing in Canada, as every year young Canadian racers witness and race against the best in the world in their age groups.”
“I was incredibly inspired by WMSC’s philosophy of "Developing Champions in Life and Sport,” said Brian Scudamore, Founder & CEO of 1-800-GOT-JUNK and O2E Brands. “As a parent volunteer at last year’s Whistler Cup, I was in awe of the difference that this sport is making in the developing lives of young athletes from around the world. I wanted to be a part of that and so O2E Brands sponsorship (where we make the ordinary business of home services exceptional) was a no brainer.”
The Whistler Cup was created by Max Meier, the parent of a young Whistler ski racer. He and the Whistler Mountain Ski Club Program Director at the time, Joze Sparovec, were inspired to bring an international juvenile ski race to Canada. With the help of the third founder, Jim Yeates, the inaugural Whistler Cup was held in 1993 and has grown in stature and influence. This year’s race celebrates 28 years of successful international ski racing at Whistler Blackcomb.
The Whistler Cup has a long track record of showcasing future stars. Former participants include the USA’s Lindsey Vonn and Mikaela Shiffrin, Slovenia’s Tina Maze, and Austrian champions Anna Veith (Fenninger) and Marcel Hirscher. Many of Canada’s biggest World Cup and Olympic alpine and ski-cross stars have also graced the event over the years, experiencing international competition for the first time on their journey toward success on the world stage.
ABOUT O2E Brands
Brian Scudamore is the serial entrepreneur behind O2E Brands, the umbrella company for 1-800-GOT-JUNK?, WOW 1 DAY PAINTING and Shack Shine.
O2E Brands was unveiled in 2014 to amalgamate Scudamore’s three home-service brands. O2E stands for “ordinary to exceptional” because each service focuses on providing excellent customer service in traditional industries. Each brand offers uniformed employees, up-front pricing, and clean, shiny trucks.
For more information, please contact:
Whistler Mountain Ski Club on behalf of Whistler Cup
Janice Avon, Media contact
Senior Manager, Communications & Events